Supply Chain
Supply Chain Management:
Traditional and Modern View to Supply Chain (E)
What was the evolution history of supply chain management? What are the main components of supply chain? How big is the importance of supply chain integration?
Posted: Jul 2011
The emphasis on integrated supply chain management emerged at the end of '90s. The integrated supply chain model is different from the previous concepts. The traditional view of the supply chain considers the individual companies and elements within a firm as separate units that represent "functional" entities. This was an organization that resembles to the "silo" concept.

Modern concept of supply chain is more progressive than traditional.
Under the old model, the different parts of supply chain often oppose each other because of conflicting objectives.
This situation caused that supply chain to be inefficient and unresponsive to customer needs.
Therefore, the companies have improved the level of integration across whole the supply chain. The following graph is the representation of a new organizational layout.

The new layout of relationship unlocked the full power of supply chain management. The modern concept of supply chain became a tool for creation of value, not just money saving robot.
These companies are now using extensively advanced information technology as well, in order to redefine their supply chain structures, supply the new customer segments, and to expand the portfolio of services for customers.
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