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Marketing Mix: Promotion
Employee Turnover
Marketing Mix: Price
Planning and Organizing
Maslow's Hierarchy of Needs
Key Performance Indicators
Sustainable Competitive Advantage
Ishikawa Fishbone Diagram
Price Determination
Supply Chain Concept
Employee Induction
3 Basic Finance Statements
Sales Forecast Accuracy
FMCG Sales Boosting
OTIF - On Time In Full
Merchandising at the Point of Sales
Promotion Mix: Advertising
Employee Motivation
Porter's 5 Forces
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BIZ DEVELOPMENT


Biz News

European Commission Against Google

EC versus Google

European Commission is preparing 400 pages report related to investigation against Google, because alleged misuse of dominant position on market, according the Financial Times. According to this source, the preliminary report of EC will cover the complex case and numerous objections.
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Biz News

War for Free Internet Started

Anonimous Group

Official FBI.gov site was dawn recently, after the attack of Anonymous hacker group. This attack was conducted as a sign of retaliation, after the Megaupload service was shut down by U.S. Justice Department, due to alleged copyright infringement. Does this means that the war for the free internet has started?
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Human Resources

Team Work

Team Work

People are often not aware of the influence of the media to their way of thinking. What are the basic mass media manipulation techniques used for brainwashing and mind programming of the masses?
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Strategic Management

10 Strategies for Manipulation of People Through Media

Media Manipulation

People are often not aware of the influence of the media to their way of thinking. What are the basic mass media manipulation techniques used for brainwashing and mind programming of the masses?
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Performance Management

Performance Review

Tablet

Performance review meeting is important performance management tool that requires preparation and compliance to certain rules. These rules are applying to team leader and his subordinates as well.
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Biz News

iPad is Becoming a Regular Business Tool

Tablet

The tablets are mainstream home gadget that is top seller. However, the business is also planning to utilize the strength of these devices in the near future.
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Finance Management

Theory and Analytics of Costs

Theory and Analysis of Costs
What is the definition of costs? What is the relation between average cost and marginal cost? What is the cost breakeven point?
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Biz News

Galaxy S3 - Samsung's Answer to Apple iPhone 5

Galaxy S2

According the rumors, the new Samsung Galaxy S3 will have 4 core processor, 3d screen and ability of recording of 3D photographs and video. Is that enough to beat iPhone?
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Sales Force

Sales Call Closing Tips

Sales Closing Tips

Closing the sales call requires knowledge of the rules, but some practice as well. Disrespect of closing rules can ruin already agreed order. If you agree and close the sales, but continue to talk, you may irritate the customer and provoke him to change his mind. Therefore, don’t "over sell"...
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Biz News

What Happened to Paperless Office?

Paperless Office Utopia

We were told in 80s that papers will soon disappear from our offices and homes, since electronic screens will replace it. But, 90s passed, 00s passed, we stepped into second decade of 21st century and papers are still all around us. Paper didn’t disappear. Even more, we are printing more than ever. Why this happened?
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Marketing Management

Marketing Positioning Strategy

Marketing Positioning Strategy

Procedure of product positioning should be respected when launching a new product. Any rush or blind decision is bringing a considerable risk. Product launch that is not carefully planned is the most probably destined to failure. Competitive market with dense and versatile competition leave very little or no space for blind try.
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Human Resources

Influencing Skills

Influencing Skills

The influencing is the part of Ability to create alliances group of basic skills. This skill is primarily managerial skill, but is also related to non managerial position as well. The importance of this skill grows with the rank within hierarchy.
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Biz News

Will Euro Survive?

Euro Destiny?

The euro exchange rate plunged below the $ 1.30 on the currency markets last week for the first time since January 2011. It seems that investors fear the credit rating of the European Union members will downgrade, as summit of its leaders did not bring a complete solution to debt crisis.
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Sales Force

Short Term Risks of Sales Volume Loss

Volume Loss Risks

The sales loss is worst thing that can happen to the company. Sales lead to profit, that leads to investments, that leads to process improvement and product innovation... all that leads to sales increase and the circle continues. The smart companies are working hard to make this circle to spin in the right direction. But...
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Marketing Management

Marketing Mix: Product Distribution

Product Distribution

The marketing mix is composed of four components: Product, Promotion, Price and product Distribution. Product it is first prerequisite for the company to run their Business. But product also needs to be shipped to the sales outlets, in order to be sold to the consumers.
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Supply Chain

DIFOTAI – Delivered In Full On Time Accurately Invoiced

DIFOTAI

The effectiveness of DIFOTAI can be influenced by proper execution of all functions. Efforts need to be synchronized, since errors created within one department can cause chain reaction in other departments. Success of the DIFOTAI and service to the customer is dependant on multiple factor.
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Human Resources

Role of Managers

Role of Managers

Managerial positions require activities of managers in different areas of activities. Literally, manager must obtain different roles, depending on the business situation. The roles of managers can be divided into three different groups: Interpersonal management roles, Informational management roles and Decision Making roles.
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Biz Development Articles


Strategic Management

About Entrepreneurship | Vision | Mission | Management Tools - General | S.M.A.R.T. Concept | S.W.O.T. Analysis | Porter's 5 Forces | Risk Analysis | Price Cut | Customer Centric Approach |

Performance Management

IDP | Feedback | Situational Leadership | Blake-Mouton | Leadership Style | Employee Readiness | Leadership Balance | Archiving Procedure | Effective Communication | Change Management |

Human Resources

Employee Turnover | Maslow's Theory | Decision Making | Judgement | Workplace Ergonomics | Workplace Management | Exit Interview | How To Apply For A Job

Sales Force

The Sales Call | Route Visit Planning | FMCG Sales Boosting | Point of Sale Display | Product Lifecycle | Elasticity of Demand | Aggregate Demand | Aggregate Supply | Demand and Supply Equilibrium |

Marketing Management

Marketing Mix | e-Book Publishing | Expanding the Market Footprint | Price | Promotion | Advertising | Public Relationship | Activating The Shopper | Public Relationship | Market Share |

Supply Chain

Lead Time | Globalization Economy | X-Functional Demand Forecasting | Demand Forecasting | Segmentation of Products | Product Segmentation Matrix | Stock Out Measurement |

Finance Management

Revenue | Profit | Revenue Growth Management | Price Elasticity | Balancing the Pricing Strategy | Basic Pricing Strategies | Price Elasticity of Demand | 3 Basic Financial Statements | Cash Flow | Price Determination |

Case Studies

Ultimate Cost | Business Finance Basics | Weekly Volume Leveling | Shifts of Supply and Demand |

Software & Utilities

File Splitting | Capture Screen | Podcast Recording | You Tube Downloading | Password Security |

Investment

Is Gold Coming Back? |